Media Requirements
Ad of the Year: Copywriting
Category Description
This category recognises exceptional writing at the core of a campaign. The campaign can involve disparate elements (digital, print, experiential, etc), but there must be a filmic element. The lead commercial must have aired on TV, cinema or online.
There is no duration-cap for this category and long-form 'branded entertainment' pieces are eligible as long as a brand is attached.
All entries must be the final, aired/brand-hosted version of the spots; director cut versions are not permitted.
Please upload an image for reference during judging.
Requirements
Mandatory: Yes
Required: 1
Media Types Accepted
Media type: Image
File types: jpg, jpeg
File size: Up to 20 Mb
You may either upload your media directly or you can submit your media as a YouTube or Vimeo link.
It MUST NOT be password protected.
Requirements
Mandatory: Yes
Required: 1
Media Types Accepted
Media type: YouTube
File types: youtube
Media type: Vimeo
File types: vimeo
Media type: Video
File types: mov, mp4
File size: Up to 1024 Mb
Media type: ExtremeReach
File types: source
Please use this media slot to include additional clips to support your entry.
Requirements
Mandatory: No
Required: 0
Media Types Accepted
Media type: Video
File types: mov, mp4
File size: Up to 500 Mb